Information marketer @ Ahrefs. I've been in digital marketing with the past 6 decades and have spoken at many of the field’s most significant conferences in Asia (TIECon and Digital Marketing Skill Share.) I also compose about my curiosities on my Substack. Scalability is much more than a buzzword—it’s The https://media.wakelet.com/docs/3AorMcE6TN3gKdqvLvJ9n?sig=1299401c0db131e2aca3da74b5235e2ea027aa220ff33c78bd92b9bf28818612